2024 AAPOR Omnibus Survey
Prepared by Verasight
May 22 - May 24, 2024
Key Takeaways
1 Groundhog Day Folklore
| Response | Percent |
|---|---|
| Six more weeks of winter | 71% |
| Spring is right around the corner | 20% |
| Winter is warmer than usual | 4% |
| This doesn’t tell us anything | 2% |
| Don’t know | 4% |
1.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Six more weeks of winter | 60% | 67% | 75% | 81% |
| Spring is right around the corner | 28% | 21% | 17% | 15% |
| Winter is warmer than usual | 7% | 6% | 0% | 0% |
| This doesn’t tell us anything | 2% | 1% | 2% | 2% |
| Don’t know | 4% | 5% | 5% | 2% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Six more weeks of winter | 72% | 72% | 66% | 66% |
| Spring is right around the corner | 20% | 19% | 19% | 24% |
| Winter is warmer than usual | 2% | 3% | 8% | 3% |
| This doesn’t tell us anything | 1% | 1% | 5% | 2% |
| Don’t know | 5% | 4% | 1% | 5% |
Gender
| Response | Male | Female |
|---|---|---|
| Six more weeks of winter | 69% | 72% |
| Spring is right around the corner | 19% | 21% |
| Winter is warmer than usual | 5% | 3% |
| This doesn’t tell us anything | 2% | 1% |
| Don’t know | 5% | 3% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Six more weeks of winter | 70% | 72% | 70% |
| Spring is right around the corner | 20% | 21% | 20% |
| Winter is warmer than usual | 2% | 3% | 6% |
| This doesn’t tell us anything | 2% | 1% | 2% |
| Don’t know | 6% | 3% | 3% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Six more weeks of winter | 69% | 67% | 73% |
| Spring is right around the corner | 21% | 22% | 19% |
| Winter is warmer than usual | 5% | 0% | 4% |
| This doesn’t tell us anything | 2% | 2% | 1% |
| Don’t know | 3% | 8% | 3% |
3 Feeling Misunderstood
| Response | Percent |
|---|---|
| I often feel this way | 13% |
| I sometimes feel this way | 37% |
| I rarely feel this way | 32% |
| I never feel this way | 18% |
3.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| I often feel this way | 23% | 14% | 12% | 6% |
| I sometimes feel this way | 37% | 39% | 42% | 28% |
| I rarely feel this way | 26% | 32% | 32% | 37% |
| I never feel this way | 14% | 15% | 15% | 29% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I often feel this way | 19% | 12% | 11% | 8% |
| I sometimes feel this way | 37% | 39% | 36% | 29% |
| I rarely feel this way | 25% | 34% | 37% | 37% |
| I never feel this way | 19% | 15% | 16% | 25% |
Gender
| Response | Male | Female |
|---|---|---|
| I often feel this way | 11% | 15% |
| I sometimes feel this way | 33% | 40% |
| I rarely feel this way | 36% | 28% |
| I never feel this way | 20% | 16% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I often feel this way | 18% | 12% | 9% |
| I sometimes feel this way | 41% | 40% | 30% |
| I rarely feel this way | 26% | 29% | 41% |
| I never feel this way | 15% | 19% | 20% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I often feel this way | 15% | 13% | 12% |
| I sometimes feel this way | 35% | 47% | 34% |
| I rarely feel this way | 32% | 26% | 34% |
| I never feel this way | 17% | 14% | 20% |
4 Last Museum Visit
| Response | Percent |
|---|---|
| In the past week | 3% |
| In the past month | 9% |
| In the past 3 months | 12% |
| In the past 6 months | 11% |
| In the past year | 16% |
| More than one year ago | 45% |
| Never | 5% |
4.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| In the past week | 5% | 4% | 1% | 3% |
| In the past month | 13% | 11% | 6% | 7% |
| In the past 3 months | 15% | 13% | 11% | 8% |
| In the past 6 months | 16% | 13% | 5% | 8% |
| In the past year | 11% | 19% | 15% | 16% |
| More than one year ago | 37% | 36% | 55% | 54% |
| Never | 3% | 4% | 6% | 5% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| In the past week | 1% | 4% | 4% | 7% |
| In the past month | 5% | 10% | 12% | 16% |
| In the past 3 months | 5% | 13% | 20% | 13% |
| In the past 6 months | 7% | 11% | 8% | 21% |
| In the past year | 11% | 17% | 14% | 23% |
| More than one year ago | 61% | 43% | 39% | 18% |
| Never | 10% | 3% | 1% | 2% |
Gender
| Response | Male | Female |
|---|---|---|
| In the past week | 5% | 2% |
| In the past month | 9% | 9% |
| In the past 3 months | 11% | 12% |
| In the past 6 months | 12% | 9% |
| In the past year | 14% | 17% |
| More than one year ago | 44% | 45% |
| Never | 4% | 5% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| In the past week | 3% | 3% | 5% |
| In the past month | 5% | 7% | 15% |
| In the past 3 months | 8% | 12% | 16% |
| In the past 6 months | 7% | 8% | 16% |
| In the past year | 13% | 19% | 16% |
| More than one year ago | 54% | 49% | 31% |
| Never | 11% | 2% | 0% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| In the past week | 4% | 2% | 3% |
| In the past month | 12% | 7% | 7% |
| In the past 3 months | 14% | 5% | 12% |
| In the past 6 months | 14% | 8% | 8% |
| In the past year | 15% | 15% | 17% |
| More than one year ago | 37% | 54% | 49% |
| Never | 4% | 8% | 4% |
5 Probability of Discovering Extraterrestrial Life
| Response | Percent |
|---|---|
| Very likely | 26% |
| Somewhat likely | 29% |
| Not very likely | 19% |
| Not at all likely | 13% |
| Not sure | 13% |
5.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Very likely | 23% | 35% | 25% | 18% |
| Somewhat likely | 33% | 28% | 29% | 26% |
| Not very likely | 22% | 15% | 17% | 22% |
| Not at all likely | 11% | 12% | 16% | 16% |
| Not sure | 11% | 10% | 14% | 19% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Very likely | 21% | 27% | 33% | 29% |
| Somewhat likely | 30% | 28% | 25% | 31% |
| Not very likely | 17% | 20% | 20% | 16% |
| Not at all likely | 15% | 11% | 14% | 15% |
| Not sure | 15% | 15% | 7% | 10% |
Gender
| Response | Male | Female |
|---|---|---|
| Very likely | 26% | 27% |
| Somewhat likely | 26% | 31% |
| Not very likely | 21% | 16% |
| Not at all likely | 16% | 11% |
| Not sure | 11% | 15% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Very likely | 28% | 28% | 23% |
| Somewhat likely | 29% | 27% | 30% |
| Not very likely | 14% | 19% | 23% |
| Not at all likely | 13% | 13% | 14% |
| Not sure | 16% | 14% | 9% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Very likely | 27% | 29% | 24% |
| Somewhat likely | 32% | 24% | 27% |
| Not very likely | 20% | 16% | 18% |
| Not at all likely | 9% | 13% | 19% |
| Not sure | 13% | 18% | 11% |
6 Disaster Preparedness
| Response | Percent |
|---|---|
| Very prepared | 8% |
| Somewhat prepared | 36% |
| Neither prepared nor unprepared | 21% |
| Somewhat unprepared | 21% |
| Very unprepared | 14% |
6.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Very prepared | 6% | 12% | 6% | 7% |
| Somewhat prepared | 28% | 30% | 44% | 45% |
| Neither prepared nor unprepared | 20% | 21% | 20% | 21% |
| Somewhat unprepared | 27% | 19% | 19% | 19% |
| Very unprepared | 18% | 19% | 11% | 8% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Very prepared | 6% | 8% | 7% | 14% |
| Somewhat prepared | 25% | 38% | 50% | 42% |
| Neither prepared nor unprepared | 25% | 19% | 14% | 22% |
| Somewhat unprepared | 23% | 22% | 17% | 16% |
| Very unprepared | 21% | 13% | 12% | 6% |
Gender
| Response | Male | Female |
|---|---|---|
| Very prepared | 10% | 6% |
| Somewhat prepared | 42% | 31% |
| Neither prepared nor unprepared | 19% | 23% |
| Somewhat unprepared | 19% | 22% |
| Very unprepared | 9% | 19% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Very prepared | 8% | 7% | 9% |
| Somewhat prepared | 24% | 41% | 46% |
| Neither prepared nor unprepared | 23% | 19% | 19% |
| Somewhat unprepared | 23% | 20% | 19% |
| Very unprepared | 22% | 13% | 7% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Very prepared | 8% | 6% | 9% |
| Somewhat prepared | 36% | 28% | 40% |
| Neither prepared nor unprepared | 20% | 31% | 18% |
| Somewhat unprepared | 23% | 11% | 22% |
| Very unprepared | 13% | 24% | 11% |
7 Interpretations of “Naturally Flavored”
| Response | Percent |
|---|---|
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 46% |
| The product is flavored with minimally processed ingredients | 27% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 19% |
| Don’t know | 7% |
| Other | 1% |
7.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| The product is flavored with minimally processed ingredients | 32% | 30% | 22% | 23% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 45% | 45% | 49% | 42% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 12% | 19% | 21% | 25% |
| Other | 0% | 1% | 0% | 1% |
| Don’t know | 11% | 4% | 7% | 9% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| The product is flavored with minimally processed ingredients | 27% | 27% | 29% | 24% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 42% | 46% | 49% | 46% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 16% | 21% | 18% | 24% |
| Other | 1% | 0% | 0% | 1% |
| Don’t know | 13% | 6% | 3% | 5% |
Gender
| Response | Male | Female |
|---|---|---|
| The product is flavored with minimally processed ingredients | 27% | 27% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 46% | 45% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 20% | 19% |
| Other | 0% | 1% |
| Don’t know | 6% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| The product is flavored with minimally processed ingredients | 28% | 27% | 26% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 42% | 46% | 48% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 15% | 22% | 22% |
| Other | 1% | 0% | 0% |
| Don’t know | 13% | 5% | 3% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| The product is flavored with minimally processed ingredients | 27% | 29% | 26% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 48% | 40% | 46% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 20% | 15% | 21% |
| Other | 1% | 1% | 1% |
| Don’t know | 5% | 15% | 7% |
Race
| Response | White | Black | Hispanic | Other |
|---|---|---|---|---|
| The product is flavored with minimally processed ingredients | 25% | 31% | 32% | 22% |
| The product is flavored with ingredients that are derived from natural products but may be highly processed | 46% | 52% | 44% | 40% |
| The phrase “naturally flavored” does not communicate anything about the ingredients used to flavor the product | 21% | 10% | 20% | 25% |
| Other | 1% | 1% | 0% | 0% |
| Don’t know | 8% | 6% | 4% | 13% |
8 Dental Hygiene and Cavity Rates
| Response | Percent |
|---|---|
| Yes | 24% |
| No | 15% |
| It depends on genetics or other factors | 54% |
| I don’t know | 8% |
8.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Yes | 17% | 29% | 22% | 23% |
| No | 11% | 17% | 13% | 16% |
| It depends on genetics or other factors | 62% | 48% | 57% | 54% |
| I don’t know | 9% | 6% | 9% | 7% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 18% | 26% | 27% | 24% |
| No | 15% | 12% | 18% | 17% |
| It depends on genetics or other factors | 55% | 55% | 50% | 55% |
| I don’t know | 12% | 7% | 5% | 3% |
Gender
| Response | Male | Female |
|---|---|---|
| Yes | 24% | 23% |
| No | 18% | 12% |
| It depends on genetics or other factors | 50% | 57% |
| I don’t know | 8% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 18% | 25% | 28% |
| No | 14% | 13% | 16% |
| It depends on genetics or other factors | 55% | 56% | 51% |
| I don’t know | 13% | 6% | 4% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Yes | 28% | 16% | 22% |
| No | 15% | 9% | 16% |
| It depends on genetics or other factors | 52% | 61% | 54% |
| I don’t know | 5% | 15% | 8% |
9 Character Limit on Twitter
| Response | Percent |
|---|---|
| 140 | 16% |
| 200 | 10% |
| 280 | 18% |
| 500 | 10% |
| I don’t know | 47% |
9.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| 140 | 11% | 16% | 20% | 14% |
| 200 | 16% | 11% | 7% | 5% |
| 280 | 30% | 20% | 10% | 11% |
| 500 | 17% | 13% | 4% | 4% |
| I don’t know | 26% | 40% | 59% | 65% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| 140 | 11% | 16% | 18% | 21% |
| 200 | 9% | 11% | 9% | 11% |
| 280 | 8% | 21% | 23% | 22% |
| 500 | 9% | 8% | 15% | 10% |
| I don’t know | 63% | 43% | 35% | 36% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| 140 | 11% | 15% | 21% |
| 200 | 9% | 13% | 9% |
| 280 | 9% | 16% | 28% |
| 500 | 10% | 7% | 11% |
| I don’t know | 61% | 49% | 32% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| 140 | 16% | 18% | 15% |
| 200 | 12% | 8% | 8% |
| 280 | 26% | 7% | 12% |
| 500 | 11% | 9% | 9% |
| I don’t know | 35% | 58% | 56% |
10 Use of Online Browsing Tools
| Item | Selected |
|---|---|
| Password manager | 35% |
| Ad Blocker | 28% |
| Private browser or Incognito Mode | 28% |
| Virtual Private Network (VPN) | 20% |
| Encryption | 11% |
| None of the above | 32% |
10.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Private browser or Incognito Mode | 45% | 26% | 25% | 19% |
| Password manager | 44% | 36% | 32% | 30% |
| Ad Blocker | 37% | 30% | 27% | 19% |
| Virtual Private Network (VPN) | 18% | 24% | 19% | 15% |
| Encryption | 9% | 16% | 11% | 7% |
| None of the above | 20% | 25% | 38% | 47% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Password manager | 33% | 35% | 38% | 39% |
| Private browser or Incognito Mode | 28% | 29% | 25% | 29% |
| Ad Blocker | 21% | 30% | 33% | 35% |
| Virtual Private Network (VPN) | 17% | 21% | 22% | 20% |
| Encryption | 8% | 12% | 12% | 16% |
| None of the above | 35% | 31% | 31% | 31% |
Gender
| Response | Male | Female |
|---|---|---|
| Password manager | 33% | 37% |
| Private browser or Incognito Mode | 31% | 25% |
| Ad Blocker | 30% | 26% |
| Virtual Private Network (VPN) | 23% | 16% |
| Encryption | 13% | 10% |
| None of the above | 30% | 34% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Password manager | 28% | 35% | 43% |
| Private browser or Incognito Mode | 26% | 25% | 32% |
| Ad Blocker | 23% | 28% | 34% |
| Virtual Private Network (VPN) | 14% | 22% | 24% |
| Encryption | 7% | 10% | 17% |
| None of the above | 39% | 32% | 25% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Password manager | 38% | 33% | 33% |
| Private browser or Incognito Mode | 31% | 30% | 25% |
| Ad Blocker | 30% | 31% | 25% |
| Virtual Private Network (VPN) | 19% | 26% | 18% |
| Encryption | 14% | 11% | 9% |
| None of the above | 29% | 28% | 38% |
11 Frequency of International Conversations
| Response | Percent |
|---|---|
| More than once a week | 6% |
| About once a week | 7% |
| Every other week | 6% |
| About once a month | 9% |
| Less than once a month | 18% |
| I do not talk to people in other countries | 53% |
11.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| I do not talk to people in other countries | 43% | 43% | 66% | 64% |
| More than once a week | 9% | 9% | 5% | 2% |
| About once a week | 5% | 11% | 3% | 5% |
| Every other week | 10% | 9% | 3% | 2% |
| About once a month | 12% | 10% | 8% | 6% |
| Less than once a month | 21% | 18% | 15% | 21% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I do not talk to people in other countries | 64% | 51% | 49% | 37% |
| More than once a week | 4% | 8% | 1% | 11% |
| About once a week | 4% | 8% | 10% | 9% |
| Every other week | 4% | 6% | 7% | 10% |
| About once a month | 8% | 8% | 13% | 10% |
| Less than once a month | 15% | 19% | 20% | 24% |
Gender
| Response | Male | Female |
|---|---|---|
| I do not talk to people in other countries | 47% | 60% |
| More than once a week | 8% | 5% |
| About once a week | 8% | 6% |
| Every other week | 7% | 5% |
| About once a month | 10% | 8% |
| Less than once a month | 21% | 16% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I do not talk to people in other countries | 61% | 60% | 40% |
| More than once a week | 5% | 7% | 8% |
| About once a week | 5% | 5% | 11% |
| Every other week | 4% | 3% | 10% |
| About once a month | 7% | 10% | 10% |
| Less than once a month | 18% | 16% | 21% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I do not talk to people in other countries | 46% | 67% | 55% |
| More than once a week | 7% | 3% | 7% |
| About once a week | 9% | 3% | 6% |
| Every other week | 7% | 6% | 5% |
| About once a month | 11% | 3% | 10% |
| Less than once a month | 20% | 18% | 17% |
12 Support for Official U.S. Languages
| Response | Percent |
|---|---|
| Yes | 36% |
| No | 64% |
12.1 Crosstabs
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 39% | 39% | 32% | 22% |
| No | 61% | 61% | 68% | 78% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 39% | 36% | 33% |
| No | 61% | 64% | 67% |
13 Attitudes Toward Anti-Jewish Prejudice
| Response | Percent |
|---|---|
| Strongly agree | 43% |
| Somewhat agree | 40% |
| Somewhat disagree | 12% |
| Strongly disagree | 5% |
13.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Strongly agree | 30% | 32% | 49% | 64% |
| Somewhat agree | 51% | 43% | 38% | 29% |
| Somewhat disagree | 13% | 18% | 9% | 6% |
| Strongly disagree | 6% | 8% | 4% | 2% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Strongly agree | 42% | 42% | 43% | 45% |
| Somewhat agree | 39% | 40% | 42% | 42% |
| Somewhat disagree | 14% | 12% | 9% | 10% |
| Strongly disagree | 5% | 6% | 5% | 4% |
Gender
| Response | Male | Female |
|---|---|---|
| Strongly agree | 42% | 43% |
| Somewhat agree | 40% | 40% |
| Somewhat disagree | 12% | 12% |
| Strongly disagree | 6% | 5% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Strongly agree | 41% | 42% | 44% |
| Somewhat agree | 41% | 38% | 41% |
| Somewhat disagree | 11% | 16% | 10% |
| Strongly disagree | 6% | 3% | 5% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Strongly agree | 40% | 30% | 50% |
| Somewhat agree | 42% | 43% | 37% |
| Somewhat disagree | 13% | 18% | 8% |
| Strongly disagree | 4% | 9% | 5% |
14 Opinions on Sustainable Development
| Response | Percent |
|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 44% |
| The work towards a sustainable future requires that we radically change our society | 35% |
| The future is already sustainable | 11% |
| A sustainable future is impossible/impractical | 10% |
14.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 48% | 43% | 42% | 42% |
| The work towards a sustainable future requires that we radically change our society | 40% | 41% | 33% | 26% |
| A sustainable future is impossible/impractical | 5% | 9% | 9% | 16% |
| The future is already sustainable | 6% | 7% | 16% | 16% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 37% | 43% | 54% | 49% |
| The work towards a sustainable future requires that we radically change our society | 38% | 37% | 29% | 30% |
| A sustainable future is impossible/impractical | 12% | 9% | 10% | 11% |
| The future is already sustainable | 13% | 11% | 7% | 10% |
Gender
| Response | Male | Female |
|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 43% | 45% |
| The work towards a sustainable future requires that we radically change our society | 32% | 38% |
| A sustainable future is impossible/impractical | 11% | 10% |
| The future is already sustainable | 14% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 34% | 46% | 52% |
| The work towards a sustainable future requires that we radically change our society | 40% | 34% | 31% |
| A sustainable future is impossible/impractical | 14% | 7% | 8% |
| The future is already sustainable | 12% | 12% | 9% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 52% | 41% | 36% |
| The work towards a sustainable future requires that we radically change our society | 40% | 35% | 30% |
| A sustainable future is impossible/impractical | 6% | 12% | 13% |
| The future is already sustainable | 1% | 12% | 21% |
Race
| Response | White | Black | Hispanic | Other |
|---|---|---|---|---|
| To achieve a sustainable future, we must create incremental change within current societal structures | 42% | 45% | 47% | 49% |
| The work towards a sustainable future requires that we radically change our society | 33% | 46% | 34% | 37% |
| A sustainable future is impossible/impractical | 12% | 6% | 9% | 6% |
| The future is already sustainable | 13% | 4% | 9% | 8% |
15 Focus on DEI in Institutions
| Response | Percent |
|---|---|
| Too much focus on DEI | 29% |
| The right amount of focus on DEI | 22% |
| Too little focus on DEI | 27% |
| Don’t know | 19% |
| Prefer not to answer | 2% |
15.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Too much focus on DEI | 17% | 20% | 37% | 46% |
| The right amount of focus on DEI | 33% | 29% | 13% | 13% |
| Too little focus on DEI | 30% | 28% | 26% | 23% |
| Don’t know | 16% | 21% | 21% | 18% |
| Prefer not to answer | 5% | 2% | 3% | 0% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Too much focus on DEI | 23% | 31% | 33% | 34% |
| The right amount of focus on DEI | 14% | 23% | 29% | 33% |
| Too little focus on DEI | 28% | 29% | 21% | 24% |
| Don’t know | 33% | 13% | 17% | 9% |
| Prefer not to answer | 2% | 3% | 1% | 1% |
Gender
| Response | Male | Female |
|---|---|---|
| Too much focus on DEI | 36% | 23% |
| The right amount of focus on DEI | 25% | 20% |
| Too little focus on DEI | 22% | 31% |
| Don’t know | 16% | 22% |
| Prefer not to answer | 1% | 3% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Too much focus on DEI | 26% | 32% | 31% |
| The right amount of focus on DEI | 16% | 22% | 29% |
| Too little focus on DEI | 26% | 26% | 28% |
| Don’t know | 29% | 18% | 10% |
| Prefer not to answer | 4% | 2% | 1% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Too much focus on DEI | 11% | 19% | 54% |
| The right amount of focus on DEI | 29% | 18% | 17% |
| Too little focus on DEI | 40% | 25% | 13% |
| Don’t know | 18% | 30% | 15% |
| Prefer not to answer | 1% | 7% | 1% |
16 Impact of DEI on Businesses and Schools
| Response | Percent |
|---|---|
| Focus on DEI hurts these institutions | 25% |
| Focus on DEI neither hurts nor helps these instutions | 22% |
| Focus on DEI helps these institutions | 35% |
| Don’t know | 17% |
16.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Focus on DEI hurts these institutions | 13% | 19% | 33% | 38% |
| Focus on DEI neither hurts nor helps these instutions | 26% | 30% | 16% | 13% |
| Focus on DEI helps these institutions | 42% | 34% | 34% | 32% |
| Don’t know | 19% | 17% | 17% | 17% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Focus on DEI hurts these institutions | 18% | 29% | 25% | 30% |
| Focus on DEI neither hurts nor helps these instutions | 22% | 22% | 24% | 21% |
| Focus on DEI helps these institutions | 31% | 34% | 41% | 43% |
| Don’t know | 29% | 15% | 10% | 6% |
Gender
| Response | Male | Female |
|---|---|---|
| Focus on DEI hurts these institutions | 35% | 17% |
| Focus on DEI neither hurts nor helps these instutions | 21% | 23% |
| Focus on DEI helps these institutions | 30% | 40% |
| Don’t know | 14% | 20% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Focus on DEI hurts these institutions | 22% | 27% | 28% |
| Focus on DEI neither hurts nor helps these instutions | 19% | 27% | 21% |
| Focus on DEI helps these institutions | 30% | 31% | 44% |
| Don’t know | 29% | 14% | 8% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Focus on DEI hurts these institutions | 10% | 17% | 47% |
| Focus on DEI neither hurts nor helps these instutions | 23% | 22% | 20% |
| Focus on DEI helps these institutions | 53% | 31% | 17% |
| Don’t know | 13% | 30% | 16% |
17 Beliefs on Genetic Differences in Intelligence
| Response | Percent |
|---|---|
| Strongly disagree | 35% |
| Somewhat disagree | 18% |
| Somewhat agree | 23% |
| Strongly agree | 12% |
| Don’t know | 12% |
17.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Strongly disagree | 31% | 31% | 44% | 37% |
| Somewhat disagree | 21% | 15% | 16% | 20% |
| Somewhat agree | 25% | 27% | 17% | 22% |
| Strongly agree | 11% | 17% | 9% | 9% |
| Don’t know | 12% | 10% | 13% | 13% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Strongly disagree | 33% | 35% | 35% | 41% |
| Somewhat disagree | 18% | 17% | 16% | 18% |
| Somewhat agree | 24% | 23% | 26% | 20% |
| Strongly agree | 13% | 10% | 14% | 14% |
| Don’t know | 11% | 14% | 10% | 7% |
Gender
| Response | Male | Female |
|---|---|---|
| Strongly disagree | 31% | 39% |
| Somewhat disagree | 18% | 17% |
| Somewhat agree | 27% | 20% |
| Strongly agree | 14% | 10% |
| Don’t know | 10% | 13% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Strongly disagree | 32% | 39% | 37% |
| Somewhat disagree | 17% | 18% | 18% |
| Somewhat agree | 24% | 25% | 21% |
| Strongly agree | 13% | 8% | 14% |
| Don’t know | 15% | 9% | 10% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Strongly disagree | 42% | 29% | 31% |
| Somewhat disagree | 16% | 21% | 18% |
| Somewhat agree | 20% | 26% | 26% |
| Strongly agree | 14% | 8% | 12% |
| Don’t know | 9% | 16% | 13% |
18 Job Accessibility in America
| Response | Percent |
|---|---|
| Strongly agree | 38% |
| Somewhat agree | 32% |
| Somewhat disagree | 19% |
| Strongly disagree | 11% |
18.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Strongly agree | 31% | 30% | 40% | 54% |
| Somewhat agree | 30% | 33% | 33% | 30% |
| Somewhat disagree | 22% | 23% | 17% | 13% |
| Strongly disagree | 16% | 14% | 10% | 4% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Strongly agree | 33% | 42% | 36% | 38% |
| Somewhat agree | 28% | 33% | 37% | 29% |
| Somewhat disagree | 23% | 17% | 16% | 20% |
| Strongly disagree | 16% | 8% | 10% | 13% |
Gender
| Response | Male | Female |
|---|---|---|
| Strongly agree | 42% | 35% |
| Somewhat agree | 34% | 30% |
| Somewhat disagree | 16% | 21% |
| Strongly disagree | 9% | 13% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Strongly agree | 39% | 43% | 33% |
| Somewhat agree | 27% | 31% | 37% |
| Somewhat disagree | 18% | 17% | 21% |
| Strongly disagree | 16% | 9% | 8% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Strongly agree | 28% | 37% | 50% |
| Somewhat agree | 36% | 25% | 30% |
| Somewhat disagree | 22% | 26% | 12% |
| Strongly disagree | 14% | 12% | 8% |
19 Perception of Police Officers
| Response | Percent |
|---|---|
| Strongly Disagree | 6% |
| Disagree | 8% |
| Neither Disagree nor Agree | 21% |
| Agree | 36% |
| Strongly Agree | 27% |
| I don’t know | 2% |
19.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Strongly Disagree | 10% | 8% | 4% | 2% |
| Disagree | 18% | 8% | 7% | 3% |
| Neither Disagree nor Agree | 28% | 25% | 20% | 12% |
| Agree | 34% | 35% | 35% | 39% |
| Strongly Agree | 10% | 23% | 31% | 44% |
| I don’t know | 0% | 2% | 4% | 1% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Strongly Disagree | 7% | 6% | 6% | 3% |
| Disagree | 9% | 9% | 6% | 7% |
| Neither Disagree nor Agree | 27% | 21% | 13% | 17% |
| Agree | 28% | 37% | 44% | 38% |
| Strongly Agree | 26% | 25% | 29% | 32% |
| I don’t know | 3% | 2% | 2% | 2% |
Gender
| Response | Male | Female |
|---|---|---|
| Strongly Disagree | 6% | 5% |
| Disagree | 7% | 9% |
| Neither Disagree nor Agree | 20% | 23% |
| Agree | 34% | 37% |
| Strongly Agree | 32% | 23% |
| I don’t know | 1% | 3% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Strongly Disagree | 7% | 3% | 6% |
| Disagree | 10% | 8% | 7% |
| Neither Disagree nor Agree | 25% | 22% | 17% |
| Agree | 29% | 39% | 40% |
| Strongly Agree | 26% | 25% | 29% |
| I don’t know | 2% | 2% | 1% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Strongly Disagree | 8% | 6% | 4% |
| Disagree | 10% | 10% | 5% |
| Neither Disagree nor Agree | 22% | 36% | 14% |
| Agree | 38% | 28% | 36% |
| Strongly Agree | 19% | 18% | 40% |
| I don’t know | 2% | 2% | 1% |
20 Experiences with Credit in the Past Year
| Item | Selected |
|---|---|
| You were turned down for credit | 21% |
| You were approved for credit, but not given as much as you applied for | 16% |
| You put off applying for credit because you thought you might be turned down | 16% |
| None of the above | 59% |
20.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| You were approved for credit, but not given as much as you applied for | 19% | 29% | 7% | 4% |
| You were turned down for credit | 16% | 28% | 22% | 13% |
| You put off applying for credit because you thought you might be turned down | 12% | 25% | 15% | 6% |
| None of the above | 62% | 38% | 64% | 81% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| You were turned down for credit | 28% | 21% | 12% | 13% |
| You put off applying for credit because you thought you might be turned down | 17% | 15% | 17% | 12% |
| You were approved for credit, but not given as much as you applied for | 12% | 20% | 16% | 14% |
| None of the above | 53% | 57% | 63% | 74% |
Gender
| Response | Male | Female |
|---|---|---|
| You were turned down for credit | 18% | 23% |
| You were approved for credit, but not given as much as you applied for | 18% | 15% |
| You put off applying for credit because you thought you might be turned down | 13% | 18% |
| None of the above | 61% | 56% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| You were turned down for credit | 27% | 19% | 16% |
| You put off applying for credit because you thought you might be turned down | 16% | 19% | 14% |
| You were approved for credit, but not given as much as you applied for | 10% | 18% | 20% |
| None of the above | 57% | 56% | 63% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| You were approved for credit, but not given as much as you applied for | 21% | 13% | 12% |
| You put off applying for credit because you thought you might be turned down | 18% | 15% | 13% |
| You were turned down for credit | 17% | 33% | 19% |
| None of the above | 57% | 54% | 63% |
Race
| Response | White | Black | Hispanic | Other |
|---|---|---|---|---|
| You were turned down for credit | 19% | 34% | 20% | 15% |
| You put off applying for credit because you thought you might be turned down | 14% | 22% | 20% | 13% |
| You were approved for credit, but not given as much as you applied for | 13% | 23% | 25% | 11% |
| None of the above | 64% | 39% | 50% | 70% |
21 Healthcare Accessibility Challenges
| Response | Percent |
|---|---|
| Yes | 28% |
| No | 72% |
21.1 Crosstabs
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 25% | 31% | 28% | 20% |
| No | 75% | 69% | 72% | 80% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 22% | 33% | 30% |
| No | 78% | 67% | 70% |
22 Views on Property Purchase by Non-Americans
| Response | Percent |
|---|---|
| Strongly support | 16% |
| Somewhat support | 18% |
| Neither support nor oppose | 37% |
| Somewhat oppose | 16% |
| Strongly oppose | 13% |
22.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Strongly support | 11% | 15% | 18% | 19% |
| Somewhat support | 23% | 17% | 15% | 16% |
| Neither support nor oppose | 41% | 40% | 39% | 29% |
| Somewhat oppose | 15% | 17% | 13% | 19% |
| Strongly oppose | 9% | 12% | 14% | 17% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Strongly support | 14% | 16% | 17% | 18% |
| Somewhat support | 11% | 21% | 18% | 22% |
| Neither support nor oppose | 51% | 35% | 29% | 23% |
| Somewhat oppose | 12% | 15% | 25% | 18% |
| Strongly oppose | 11% | 13% | 12% | 20% |
Gender
| Response | Male | Female |
|---|---|---|
| Strongly support | 20% | 12% |
| Somewhat support | 20% | 16% |
| Neither support nor oppose | 31% | 44% |
| Somewhat oppose | 16% | 16% |
| Strongly oppose | 14% | 12% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Strongly support | 15% | 15% | 17% |
| Somewhat support | 15% | 15% | 22% |
| Neither support nor oppose | 42% | 40% | 30% |
| Somewhat oppose | 15% | 16% | 18% |
| Strongly oppose | 12% | 14% | 13% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Strongly support | 13% | 15% | 20% |
| Somewhat support | 18% | 16% | 18% |
| Neither support nor oppose | 38% | 50% | 31% |
| Somewhat oppose | 19% | 11% | 14% |
| Strongly oppose | 12% | 8% | 16% |
23 Predictions for 2024 Presidential Election
| Response | Percent |
|---|---|
| Donald Trump | 44% |
| Joe Biden | 32% |
| Someone else | 7% |
| Not sure | 17% |
23.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Joe Biden | 34% | 32% | 31% | 33% |
| Donald Trump | 38% | 43% | 48% | 48% |
| Someone else | 9% | 7% | 6% | 4% |
| Not sure | 18% | 18% | 14% | 15% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Joe Biden | 27% | 31% | 43% | 39% |
| Donald Trump | 46% | 47% | 38% | 39% |
| Someone else | 8% | 6% | 6% | 6% |
| Not sure | 20% | 16% | 13% | 16% |
Gender
| Response | Male | Female |
|---|---|---|
| Joe Biden | 34% | 31% |
| Donald Trump | 50% | 39% |
| Someone else | 4% | 9% |
| Not sure | 12% | 21% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Joe Biden | 24% | 29% | 44% |
| Donald Trump | 50% | 45% | 37% |
| Someone else | 7% | 9% | 4% |
| Not sure | 19% | 16% | 15% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Joe Biden | 63% | 11% | 7% |
| Donald Trump | 15% | 38% | 80% |
| Someone else | 7% | 14% | 3% |
| Not sure | 15% | 37% | 10% |
24 Perceived LGBTQ+ Representation Among Democrats
| Response | Percent |
|---|---|
| 0-25% | 44% |
| 25-50% | 35% |
| 50-75% | 16% |
| 75-100% | 5% |
24.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| 0-25% | 41% | 32% | 50% | 60% |
| 25-50% | 38% | 40% | 32% | 30% |
| 50-75% | 19% | 20% | 14% | 8% |
| 75-100% | 2% | 8% | 5% | 3% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| 0-25% | 39% | 44% | 45% | 57% |
| 25-50% | 36% | 37% | 38% | 27% |
| 50-75% | 20% | 15% | 12% | 13% |
| 75-100% | 5% | 5% | 5% | 3% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| 0-25% | 37% | 42% | 55% |
| 25-50% | 39% | 36% | 30% |
| 50-75% | 18% | 15% | 14% |
| 75-100% | 6% | 6% | 2% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| 0-25% | 46% | 42% | 44% |
| 25-50% | 34% | 36% | 37% |
| 50-75% | 16% | 18% | 14% |
| 75-100% | 4% | 5% | 5% |
25 Celebrity Endorsements and Voting Influence
| Item | Selected |
|---|---|
| Dolly Parton | 14% |
| Lebron James | 12% |
| Dwayne “The Rock” Johnson | 12% |
| Taylor Swift | 12% |
| None of the above | 66% |
25.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Dolly Parton | 21% | 17% | 13% | 7% |
| Dwayne “The Rock” Johnson | 20% | 13% | 10% | 6% |
| Lebron James | 18% | 22% | 3% | 2% |
| Taylor Swift | 12% | 18% | 7% | 6% |
| None of the above | 54% | 52% | 78% | 87% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Dwayne “The Rock” Johnson | 16% | 11% | 11% | 7% |
| Dolly Parton | 13% | 14% | 17% | 17% |
| Taylor Swift | 12% | 10% | 16% | 9% |
| Lebron James | 9% | 13% | 19% | 10% |
| None of the above | 67% | 66% | 63% | 69% |
Gender
| Response | Male | Female |
|---|---|---|
| Lebron James | 16% | 9% |
| Dolly Parton | 14% | 15% |
| Taylor Swift | 12% | 11% |
| Dwayne “The Rock” Johnson | 11% | 14% |
| None of the above | 64% | 68% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Dwayne “The Rock” Johnson | 15% | 9% | 11% |
| Dolly Parton | 14% | 13% | 15% |
| Taylor Swift | 10% | 8% | 15% |
| Lebron James | 9% | 13% | 15% |
| None of the above | 67% | 69% | 63% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Lebron James | 17% | 8% | 8% |
| Dolly Parton | 17% | 13% | 13% |
| Taylor Swift | 16% | 6% | 8% |
| Dwayne “The Rock” Johnson | 13% | 15% | 10% |
| None of the above | 58% | 72% | 74% |
26 Marketing Influence on Professional Purchases
| Response | Percent |
|---|---|
| Very Likely | 9% |
| Likely | 19% |
| Unlikely | 14% |
| Very Unlikely | 8% |
| I don’t make purchase decisions at my job | 50% |
26.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| I don’t make purchase decisions at my job | 50% | 33% | 52% | 72% |
| Very Likely | 7% | 16% | 6% | 1% |
| Likely | 30% | 25% | 17% | 5% |
| Unlikely | 8% | 17% | 17% | 11% |
| Very Unlikely | 4% | 10% | 8% | 10% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I don’t make purchase decisions at my job | 60% | 49% | 38% | 43% |
| Very Likely | 6% | 8% | 13% | 13% |
| Likely | 15% | 20% | 27% | 17% |
| Unlikely | 12% | 14% | 13% | 16% |
| Very Unlikely | 7% | 9% | 8% | 10% |
Gender
| Response | Male | Female |
|---|---|---|
| I don’t make purchase decisions at my job | 41% | 57% |
| Very Likely | 11% | 6% |
| Likely | 21% | 18% |
| Unlikely | 16% | 12% |
| Very Unlikely | 10% | 7% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I don’t make purchase decisions at my job | 56% | 53% | 40% |
| Very Likely | 6% | 6% | 13% |
| Likely | 18% | 16% | 24% |
| Unlikely | 13% | 14% | 15% |
| Very Unlikely | 7% | 10% | 9% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I don’t make purchase decisions at my job | 48% | 53% | 50% |
| Very Likely | 10% | 5% | 8% |
| Likely | 22% | 16% | 18% |
| Unlikely | 12% | 17% | 15% |
| Very Unlikely | 7% | 9% | 10% |
27 Motivations for Participating in Surveys
| Item | Selected |
|---|---|
| I like to do surveys | 57% |
| The incentive | 49% |
| I thought the topic was interesting | 27% |
| It wasn’t too long | 17% |
| Good visual design | 10% |
| Other | 2% |
27.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| The incentive | 62% | 45% | 48% | 41% |
| I like to do surveys | 48% | 54% | 57% | 69% |
| I thought the topic was interesting | 26% | 29% | 27% | 26% |
| It wasn’t too long | 24% | 15% | 12% | 18% |
| Good visual design | 16% | 15% | 3% | 3% |
| Other | 3% | 1% | 3% | 1% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I like to do surveys | 62% | 52% | 66% | 52% |
| The incentive | 44% | 50% | 53% | 50% |
| I thought the topic was interesting | 23% | 27% | 35% | 28% |
| It wasn’t too long | 14% | 19% | 16% | 18% |
| Good visual design | 8% | 9% | 15% | 9% |
| Other | 3% | 1% | 1% | 1% |
Gender
| Response | Male | Female |
|---|---|---|
| I like to do surveys | 58% | 57% |
| The incentive | 49% | 48% |
| I thought the topic was interesting | 27% | 27% |
| It wasn’t too long | 22% | 12% |
| Good visual design | 12% | 8% |
| Other | 2% | 2% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I like to do surveys | 58% | 57% | 56% |
| The incentive | 44% | 48% | 54% |
| I thought the topic was interesting | 24% | 26% | 31% |
| It wasn’t too long | 14% | 16% | 21% |
| Good visual design | 9% | 6% | 13% |
| Other | 2% | 2% | 1% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I like to do surveys | 58% | 48% | 60% |
| The incentive | 54% | 48% | 43% |
| I thought the topic was interesting | 28% | 18% | 29% |
| It wasn’t too long | 18% | 11% | 18% |
| Good visual design | 14% | 3% | 8% |
| Other | 1% | 8% | 0% |
28 Accuracy of Public Opinion Surveys
| Response | Percent |
|---|---|
| Extremely accurate | 7% |
| Very accurate | 28% |
| Somewhat accurate | 57% |
| Not very accurate | 8% |
| Not at all accurate | 1% |
28.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Extremely accurate | 12% | 11% | 4% | 2% |
| Very accurate | 28% | 35% | 24% | 22% |
| Somewhat accurate | 54% | 47% | 64% | 65% |
| Not very accurate | 6% | 6% | 8% | 11% |
| Not at all accurate | 0% | 1% | 1% | 1% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Extremely accurate | 8% | 6% | 9% | 8% |
| Very accurate | 29% | 27% | 32% | 24% |
| Somewhat accurate | 57% | 58% | 51% | 58% |
| Not very accurate | 5% | 9% | 6% | 9% |
| Not at all accurate | 1% | 0% | 1% | 1% |
Gender
| Response | Male | Female |
|---|---|---|
| Extremely accurate | 9% | 6% |
| Very accurate | 28% | 28% |
| Somewhat accurate | 53% | 60% |
| Not very accurate | 10% | 6% |
| Not at all accurate | 1% | 1% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Extremely accurate | 8% | 5% | 8% |
| Very accurate | 31% | 25% | 26% |
| Somewhat accurate | 54% | 61% | 56% |
| Not very accurate | 5% | 9% | 9% |
| Not at all accurate | 1% | 0% | 0% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Extremely accurate | 9% | 7% | 6% |
| Very accurate | 30% | 22% | 28% |
| Somewhat accurate | 53% | 64% | 57% |
| Not very accurate | 8% | 6% | 7% |
| Not at all accurate | 0% | 2% | 1% |
29 Trust in Survey Results
| Response | Percent |
|---|---|
| Extremely trustworthy | 8% |
| Very trustworthy | 25% |
| Somewhat trustworthy | 58% |
| Not very trustworthy | 7% |
| Not at all trustworthy | 2% |
29.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Extremely trustworthy | 15% | 11% | 4% | 2% |
| Very trustworthy | 22% | 30% | 25% | 21% |
| Somewhat trustworthy | 57% | 48% | 62% | 68% |
| Not very trustworthy | 6% | 8% | 6% | 9% |
| Not at all trustworthy | 1% | 2% | 3% | 1% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Extremely trustworthy | 10% | 7% | 8% | 7% |
| Very trustworthy | 25% | 26% | 25% | 25% |
| Somewhat trustworthy | 58% | 58% | 59% | 55% |
| Not very trustworthy | 4% | 9% | 7% | 10% |
| Not at all trustworthy | 3% | 1% | 1% | 3% |
Gender
| Response | Male | Female |
|---|---|---|
| Extremely trustworthy | 10% | 7% |
| Very trustworthy | 27% | 23% |
| Somewhat trustworthy | 53% | 62% |
| Not very trustworthy | 8% | 6% |
| Not at all trustworthy | 2% | 2% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Extremely trustworthy | 12% | 5% | 7% |
| Very trustworthy | 28% | 23% | 24% |
| Somewhat trustworthy | 53% | 63% | 59% |
| Not very trustworthy | 5% | 8% | 9% |
| Not at all trustworthy | 3% | 2% | 1% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Extremely trustworthy | 8% | 7% | 8% |
| Very trustworthy | 29% | 15% | 26% |
| Somewhat trustworthy | 56% | 69% | 55% |
| Not very trustworthy | 7% | 5% | 8% |
| Not at all trustworthy | 0% | 3% | 3% |
30 Importance of Surveys for Society
| Response | Percent |
|---|---|
| Extremely important | 15% |
| Very important | 34% |
| Somewhat important | 40% |
| Not very important | 9% |
| Not at all important | 2% |
30.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Extremely important | 24% | 19% | 10% | 6% |
| Very important | 38% | 35% | 35% | 27% |
| Somewhat important | 31% | 35% | 43% | 54% |
| Not very important | 7% | 7% | 11% | 11% |
| Not at all important | 0% | 3% | 2% | 2% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Extremely important | 17% | 13% | 19% | 14% |
| Very important | 31% | 35% | 37% | 31% |
| Somewhat important | 41% | 41% | 35% | 43% |
| Not very important | 9% | 9% | 7% | 8% |
| Not at all important | 2% | 2% | 2% | 3% |
Gender
| Response | Male | Female |
|---|---|---|
| Extremely important | 16% | 14% |
| Very important | 33% | 35% |
| Somewhat important | 38% | 43% |
| Not very important | 11% | 7% |
| Not at all important | 2% | 2% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Extremely important | 17% | 13% | 14% |
| Very important | 36% | 32% | 33% |
| Somewhat important | 38% | 42% | 42% |
| Not very important | 7% | 10% | 9% |
| Not at all important | 2% | 3% | 1% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Extremely important | 17% | 13% | 13% |
| Very important | 35% | 30% | 34% |
| Somewhat important | 39% | 44% | 40% |
| Not very important | 7% | 9% | 10% |
| Not at all important | 1% | 4% | 2% |
31 Willingness to Take Phone Surveys
| Response | Percent |
|---|---|
| Very likely | 20% |
| Likely | 18% |
| Somewhat likely | 25% |
| Not likely | 27% |
| I would never participate in a phone survey | 10% |
31.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Very likely | 19% | 22% | 19% | 20% |
| Likely | 21% | 20% | 16% | 14% |
| Somewhat likely | 24% | 28% | 25% | 21% |
| Not likely | 26% | 21% | 31% | 33% |
| I would never participate in a phone survey | 10% | 9% | 8% | 12% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Very likely | 20% | 20% | 21% | 21% |
| Likely | 12% | 19% | 22% | 26% |
| Somewhat likely | 25% | 25% | 27% | 24% |
| Not likely | 33% | 26% | 23% | 21% |
| I would never participate in a phone survey | 10% | 11% | 7% | 9% |
Gender
| Response | Male | Female |
|---|---|---|
| Very likely | 21% | 20% |
| Likely | 19% | 17% |
| Somewhat likely | 24% | 26% |
| Not likely | 24% | 29% |
| I would never participate in a phone survey | 11% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Very likely | 22% | 17% | 21% |
| Likely | 18% | 13% | 22% |
| Somewhat likely | 23% | 28% | 25% |
| Not likely | 26% | 30% | 25% |
| I would never participate in a phone survey | 11% | 11% | 7% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Very likely | 20% | 17% | 22% |
| Likely | 19% | 20% | 17% |
| Somewhat likely | 27% | 23% | 24% |
| Not likely | 25% | 31% | 27% |
| I would never participate in a phone survey | 9% | 10% | 10% |
32 Willingness to Take Surveys When Invited by Text
| Response | Percent |
|---|---|
| Yes | 55% |
| No | 9% |
| Maybe | 36% |
32.1 Crosstabs
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 56% | 56% | 49% | 58% |
| No | 8% | 9% | 11% | 13% |
| Maybe | 37% | 35% | 39% | 28% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 59% | 51% | 54% |
| No | 9% | 10% | 9% |
| Maybe | 32% | 39% | 37% |
33 Willingness to Take Surveys with Digital Voice Assistants
| Response | Percent |
|---|---|
| Very likely | 23% |
| Likely | 42% |
| Not very likely | 23% |
| Not at all likely | 12% |
33.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Very likely | 27% | 30% | 19% | 15% |
| Likely | 44% | 43% | 41% | 39% |
| Not very likely | 20% | 16% | 27% | 30% |
| Not at all likely | 9% | 11% | 12% | 16% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Very likely | 24% | 24% | 20% | 26% |
| Likely | 45% | 38% | 47% | 40% |
| Not very likely | 18% | 26% | 21% | 23% |
| Not at all likely | 13% | 12% | 11% | 11% |
Gender
| Response | Male | Female |
|---|---|---|
| Very likely | 26% | 21% |
| Likely | 40% | 43% |
| Not very likely | 22% | 24% |
| Not at all likely | 12% | 12% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Very likely | 25% | 18% | 26% |
| Likely | 44% | 41% | 40% |
| Not very likely | 19% | 26% | 24% |
| Not at all likely | 12% | 16% | 10% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Very likely | 23% | 21% | 24% |
| Likely | 45% | 43% | 37% |
| Not very likely | 22% | 22% | 24% |
| Not at all likely | 10% | 13% | 15% |
34 Incentives for Survey Participation
| Response | Percent |
|---|---|
| It would become my preferred incentive offer | 34% |
| It would be one I would likely choose | 56% |
| It would not interest me | 10% |
34.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| It would become my preferred incentive offer | 44% | 36% | 29% | 26% |
| It would be one I would likely choose | 47% | 52% | 60% | 65% |
| It would not interest me | 9% | 12% | 11% | 9% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| It would become my preferred incentive offer | 33% | 35% | 33% | 33% |
| It would be one I would likely choose | 56% | 57% | 56% | 55% |
| It would not interest me | 11% | 9% | 11% | 13% |
Gender
| Response | Male | Female |
|---|---|---|
| It would become my preferred incentive offer | 31% | 36% |
| It would be one I would likely choose | 58% | 54% |
| It would not interest me | 11% | 10% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| It would become my preferred incentive offer | 34% | 30% | 36% |
| It would be one I would likely choose | 53% | 60% | 57% |
| It would not interest me | 13% | 10% | 7% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| It would become my preferred incentive offer | 38% | 34% | 28% |
| It would be one I would likely choose | 54% | 50% | 61% |
| It would not interest me | 8% | 15% | 11% |
36 U.S. Birth Status
| Response | Percent |
|---|---|
| Yes | 93% |
| No | 7% |
| Prefer not to answer | 1% |
36.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Yes | 87% | 94% | 92% | 95% |
| No | 12% | 6% | 7% | 5% |
| Prefer not to answer | 1% | 0% | 1% | 0% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 93% | 91% | 96% | 93% |
| No | 6% | 9% | 3% | 7% |
| Prefer not to answer | 1% | 0% | 1% | 0% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 93% | 92% | 93% |
| No | 6% | 7% | 7% |
| Prefer not to answer | 1% | 1% | 0% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Yes | 91% | 89% | 96% |
| No | 8% | 11% | 4% |
| Prefer not to answer | 0% | 1% | 1% |
37 Assigned Sex at Birth
| Response | Percent |
|---|---|
| Female | 52% |
| Male | 48% |
37.1 Crosstabs
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Female | 63% | 48% | 45% | 44% |
| Male | 37% | 52% | 55% | 56% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Female | 57% | 57% | 43% |
| Male | 43% | 43% | 57% |
38 Openness to Polyamorous Relationships
| Response | Percent |
|---|---|
| I would be very open to this | 8% |
| I would probably be open to this | 12% |
| I’m not sure either way | 14% |
| I would probably not be open to this | 13% |
| I would definitely not be open to this | 53% |
38.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| I would be very open to this | 12% | 12% | 4% | 2% |
| I would probably be open to this | 13% | 16% | 7% | 8% |
| I’m not sure either way | 19% | 16% | 12% | 7% |
| I would probably not be open to this | 20% | 15% | 10% | 9% |
| I would definitely not be open to this | 35% | 40% | 67% | 73% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I would be very open to this | 7% | 9% | 8% | 7% |
| I would probably be open to this | 11% | 12% | 11% | 13% |
| I’m not sure either way | 14% | 14% | 12% | 12% |
| I would probably not be open to this | 14% | 12% | 17% | 12% |
| I would definitely not be open to this | 54% | 52% | 52% | 56% |
Gender
| Response | Male | Female |
|---|---|---|
| I would be very open to this | 10% | 6% |
| I would probably be open to this | 14% | 9% |
| I’m not sure either way | 17% | 10% |
| I would probably not be open to this | 17% | 10% |
| I would definitely not be open to this | 42% | 64% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I would be very open to this | 8% | 6% | 10% |
| I would probably be open to this | 11% | 12% | 12% |
| I’m not sure either way | 15% | 10% | 15% |
| I would probably not be open to this | 12% | 12% | 16% |
| I would definitely not be open to this | 54% | 60% | 47% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I would be very open to this | 9% | 10% | 6% |
| I would probably be open to this | 15% | 11% | 8% |
| I’m not sure either way | 14% | 15% | 13% |
| I would probably not be open to this | 16% | 12% | 11% |
| I would definitely not be open to this | 46% | 52% | 63% |
39 Identification as a Person of Color
| Response | Percent |
|---|---|
| Yes and most people see me as that | 22% |
| Yes but most people don’t see me as that | 9% |
| No but most people see me as that | 5% |
| No and most people don’t see me as that | 57% |
| Not sure | 7% |
39.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Yes and most people see me as that | 39% | 23% | 15% | 11% |
| Yes but most people don’t see me as that | 13% | 13% | 5% | 4% |
| No but most people see me as that | 5% | 10% | 2% | 2% |
| No and most people don’t see me as that | 33% | 46% | 72% | 79% |
| Not sure | 10% | 8% | 6% | 4% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes and most people see me as that | 25% | 19% | 20% | 25% |
| Yes but most people don’t see me as that | 6% | 9% | 10% | 11% |
| No but most people see me as that | 5% | 6% | 6% | 3% |
| No and most people don’t see me as that | 53% | 59% | 59% | 60% |
| Not sure | 10% | 7% | 4% | 2% |
Gender
| Response | Male | Female |
|---|---|---|
| Yes and most people see me as that | 20% | 23% |
| Yes but most people don’t see me as that | 10% | 8% |
| No but most people see me as that | 4% | 6% |
| No and most people don’t see me as that | 59% | 56% |
| Not sure | 6% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes and most people see me as that | 23% | 18% | 23% |
| Yes but most people don’t see me as that | 7% | 9% | 11% |
| No but most people see me as that | 5% | 5% | 6% |
| No and most people don’t see me as that | 53% | 64% | 57% |
| Not sure | 13% | 4% | 4% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Yes and most people see me as that | 31% | 21% | 11% |
| Yes but most people don’t see me as that | 11% | 7% | 7% |
| No but most people see me as that | 7% | 3% | 4% |
| No and most people don’t see me as that | 47% | 53% | 71% |
| Not sure | 3% | 17% | 7% |
40 Presence of Disabilities or Challenges
| Response | Percent |
|---|---|
| Yes | 35% |
| No | 60% |
| Not sure | 4% |
40.1 Crosstabs
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes | 46% | 34% | 29% | 23% |
| No | 46% | 64% | 69% | 73% |
| Not sure | 8% | 2% | 2% | 4% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes | 41% | 38% | 28% |
| No | 52% | 60% | 70% |
| Not sure | 7% | 3% | 2% |
41 Housing Expenses as a Percentage of Income
| Response | Percent |
|---|---|
| 0-10% | 23% |
| 11-20% | 25% |
| 21-30% | 24% |
| 31% or greater | 28% |
41.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| 0-10% | 27% | 17% | 19% | 34% |
| 11-20% | 26% | 27% | 21% | 23% |
| 21-30% | 24% | 27% | 27% | 18% |
| 31% or greater | 22% | 29% | 34% | 25% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| 0-10% | 25% | 19% | 24% | 34% |
| 11-20% | 19% | 25% | 31% | 31% |
| 21-30% | 17% | 29% | 28% | 22% |
| 31% or greater | 40% | 28% | 17% | 13% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| 0-10% | 23% | 23% | 24% |
| 11-20% | 23% | 22% | 29% |
| 21-30% | 21% | 27% | 26% |
| 31% or greater | 33% | 28% | 22% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| 0-10% | 23% | 26% | 22% |
| 11-20% | 26% | 22% | 24% |
| 21-30% | 26% | 24% | 22% |
| 31% or greater | 25% | 28% | 31% |
42 Moral Self-Assessment
| Response | Percent |
|---|---|
| Definitely morally better than the average person | 14% |
| Probably morally better than the average person | 28% |
| About average | 42% |
| Probably morally worse than the average person | 6% |
| Definitely morally worse than the average person | 2% |
| I don’t know | 7% |
42.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Definitely morally better than the average person | 19% | 16% | 12% | 11% |
| Probably morally better than the average person | 33% | 28% | 25% | 26% |
| About average | 30% | 36% | 52% | 53% |
| Probably morally worse than the average person | 5% | 10% | 4% | 4% |
| Definitely morally worse than the average person | 5% | 3% | 1% | 0% |
| I don’t know | 9% | 8% | 7% | 6% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Definitely morally better than the average person | 10% | 17% | 15% | 14% |
| Probably morally better than the average person | 19% | 28% | 35% | 37% |
| About average | 47% | 41% | 40% | 40% |
| Probably morally worse than the average person | 9% | 6% | 4% | 3% |
| Definitely morally worse than the average person | 4% | 2% | 0% | 2% |
| I don’t know | 12% | 5% | 6% | 4% |
Gender
| Response | Male | Female |
|---|---|---|
| Definitely morally better than the average person | 16% | 12% |
| Probably morally better than the average person | 31% | 24% |
| About average | 40% | 45% |
| Probably morally worse than the average person | 6% | 7% |
| Definitely morally worse than the average person | 1% | 3% |
| I don’t know | 6% | 8% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Definitely morally better than the average person | 13% | 15% | 15% |
| Probably morally better than the average person | 19% | 31% | 34% |
| About average | 42% | 45% | 42% |
| Probably morally worse than the average person | 9% | 4% | 5% |
| Definitely morally worse than the average person | 3% | 2% | 1% |
| I don’t know | 14% | 4% | 3% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Definitely morally better than the average person | 15% | 10% | 15% |
| Probably morally better than the average person | 29% | 19% | 30% |
| About average | 43% | 43% | 42% |
| Probably morally worse than the average person | 7% | 8% | 5% |
| Definitely morally worse than the average person | 2% | 5% | 1% |
| I don’t know | 4% | 15% | 8% |
Race
| Response | White | Black | Hispanic | Other |
|---|---|---|---|---|
| Definitely morally better than the average person | 14% | 19% | 13% | 13% |
| Probably morally better than the average person | 29% | 17% | 30% | 27% |
| About average | 42% | 49% | 35% | 48% |
| Probably morally worse than the average person | 6% | 1% | 13% | 2% |
| Definitely morally worse than the average person | 1% | 6% | 3% | 3% |
| I don’t know | 7% | 9% | 6% | 7% |
43 Favorite Music Genre
| Response | Percent |
|---|---|
| Rap/hip-hop | 16% |
| Country | 14% |
| Pop | 15% |
| Rock | 27% |
| Classical | 6% |
| Jazz | 7% |
| Other | 15% |
43.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Rap/hip-hop | 20% | 29% | 8% | 1% |
| Country | 6% | 12% | 18% | 21% |
| Pop | 23% | 15% | 14% | 12% |
| Rock | 19% | 21% | 37% | 31% |
| Classical | 9% | 5% | 3% | 8% |
| Jazz | 8% | 9% | 4% | 8% |
| Other | 15% | 9% | 18% | 20% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Rap/hip-hop | 19% | 12% | 18% | 17% |
| Country | 18% | 13% | 14% | 8% |
| Pop | 12% | 17% | 15% | 19% |
| Rock | 25% | 28% | 26% | 28% |
| Classical | 3% | 7% | 7% | 7% |
| Jazz | 6% | 10% | 7% | 5% |
| Other | 18% | 13% | 13% | 16% |
Gender
| Response | Male | Female |
|---|---|---|
| Rap/hip-hop | 17% | 15% |
| Country | 12% | 16% |
| Pop | 12% | 19% |
| Rock | 30% | 23% |
| Classical | 7% | 4% |
| Jazz | 9% | 6% |
| Other | 13% | 15% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Rap/hip-hop | 20% | 13% | 14% |
| Country | 15% | 16% | 11% |
| Pop | 14% | 13% | 19% |
| Rock | 26% | 30% | 26% |
| Classical | 3% | 6% | 9% |
| Jazz | 4% | 10% | 9% |
| Other | 19% | 12% | 12% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Rap/hip-hop | 15% | 26% | 12% |
| Country | 10% | 10% | 20% |
| Pop | 19% | 13% | 13% |
| Rock | 23% | 31% | 29% |
| Classical | 7% | 2% | 7% |
| Jazz | 11% | 6% | 4% |
| Other | 15% | 13% | 15% |
44 Ownership of Gaming Consoles
| Item | Selected |
|---|---|
| Sony PlayStation 5 | 21% |
| Nintendo Switch | 19% |
| Xbox Series X | 17% |
| Other | 13% |
| I do not own a gaming console | 49% |
44.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Nintendo Switch | 35% | 24% | 11% | 4% |
| Sony PlayStation 5 | 27% | 34% | 13% | 4% |
| Other | 25% | 12% | 11% | 5% |
| Xbox Series X | 24% | 27% | 12% | 3% |
| I do not own a gaming console | 22% | 31% | 63% | 86% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| I do not own a gaming console | 57% | 48% | 41% | 45% |
| Nintendo Switch | 16% | 18% | 21% | 23% |
| Sony PlayStation 5 | 15% | 20% | 31% | 28% |
| Other | 14% | 13% | 10% | 10% |
| Xbox Series X | 11% | 22% | 15% | 18% |
Gender
| Response | Male | Female |
|---|---|---|
| I do not own a gaming console | 46% | 52% |
| Sony PlayStation 5 | 25% | 17% |
| Xbox Series X | 20% | 15% |
| Nintendo Switch | 17% | 20% |
| Other | 11% | 14% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| I do not own a gaming console | 48% | 53% | 48% |
| Sony PlayStation 5 | 19% | 18% | 26% |
| Nintendo Switch | 19% | 16% | 20% |
| Other | 17% | 13% | 7% |
| Xbox Series X | 15% | 17% | 19% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| I do not own a gaming console | 44% | 51% | 54% |
| Sony PlayStation 5 | 22% | 17% | 22% |
| Nintendo Switch | 21% | 22% | 15% |
| Xbox Series X | 18% | 19% | 15% |
| Other | 13% | 13% | 12% |
45 Car Naming
| Response | Percent |
|---|---|
| Yes, I have named my car | 28% |
| No, I have not named my car | 58% |
| I do not own a car | 14% |
45.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Yes, I have named my car | 26% | 40% | 23% | 17% |
| No, I have not named my car | 51% | 46% | 64% | 78% |
| I do not own a car | 23% | 15% | 13% | 6% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Yes, I have named my car | 21% | 30% | 26% | 35% |
| No, I have not named my car | 51% | 60% | 67% | 60% |
| I do not own a car | 28% | 9% | 7% | 5% |
Gender
| Response | Male | Female |
|---|---|---|
| Yes, I have named my car | 26% | 29% |
| No, I have not named my car | 63% | 54% |
| I do not own a car | 11% | 16% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Yes, I have named my car | 25% | 30% | 29% |
| No, I have not named my car | 51% | 60% | 65% |
| I do not own a car | 25% | 9% | 6% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Yes, I have named my car | 29% | 24% | 28% |
| No, I have not named my car | 56% | 52% | 64% |
| I do not own a car | 15% | 24% | 8% |
46 Pizza Toppings Preferences
| Item | Selected |
|---|---|
| Pepperoni | 56% |
| Onion | 40% |
| Bell Pepper | 37% |
| Canadian Bacon | 36% |
| Olives | 35% |
| Pineapple | 33% |
| Chicken | 33% |
| None of the above | 6% |
46.1 Crosstabs
Age
| Response | 18-29 | 30-49 | 50-64 | 65+ |
|---|---|---|---|---|
| Pepperoni | 56% | 58% | 57% | 52% |
| Chicken | 46% | 40% | 24% | 18% |
| Onion | 40% | 35% | 43% | 46% |
| Pineapple | 39% | 35% | 29% | 29% |
| Olives | 34% | 30% | 37% | 44% |
| Bell Pepper | 32% | 33% | 40% | 43% |
| Canadian Bacon | 27% | 36% | 37% | 42% |
| None of the above | 4% | 4% | 7% | 9% |
Income
| Response | < $50,000 | $50,000-$99,999 | $100,000 - $149,999 | > $150,000 |
|---|---|---|---|---|
| Pepperoni | 62% | 54% | 59% | 41% |
| Bell Pepper | 39% | 36% | 34% | 40% |
| Onion | 38% | 42% | 38% | 41% |
| Canadian Bacon | 36% | 36% | 35% | 33% |
| Olives | 35% | 34% | 34% | 42% |
| Pineapple | 30% | 36% | 28% | 35% |
| Chicken | 30% | 34% | 35% | 33% |
| None of the above | 6% | 4% | 8% | 7% |
Gender
| Response | Male | Female |
|---|---|---|
| Pepperoni | 63% | 49% |
| Onion | 44% | 36% |
| Bell Pepper | 40% | 33% |
| Canadian Bacon | 39% | 33% |
| Olives | 38% | 33% |
| Chicken | 36% | 29% |
| Pineapple | 36% | 30% |
| None of the above | 4% | 7% |
Education
| Response | HS or less | Some college/2-yr degree | 4-yr/post-graduate degree |
|---|---|---|---|
| Pepperoni | 60% | 58% | 50% |
| Onion | 38% | 40% | 43% |
| Canadian Bacon | 36% | 36% | 34% |
| Bell Pepper | 36% | 34% | 39% |
| Olives | 32% | 38% | 37% |
| Pineapple | 29% | 32% | 38% |
| Chicken | 28% | 29% | 41% |
| None of the above | 6% | 6% | 6% |
Party ID
| Response | Dem/lean Dem | Ind | Rep/lean Rep |
|---|---|---|---|
| Pepperoni | 54% | 58% | 57% |
| Chicken | 37% | 29% | 29% |
| Onion | 37% | 39% | 45% |
| Pineapple | 36% | 25% | 34% |
| Canadian Bacon | 35% | 29% | 39% |
| Olives | 35% | 30% | 38% |
| Bell Pepper | 34% | 36% | 41% |
| None of the above | 5% | 11% | 5% |
47 Survey Details
Verasight collected data online for this survey from May 22 - May 24, 2024. All questions were submitted by attendees of the 2024 American Association for Public Opinion Research (AAPOR) conference. The sample consists of 1,000 United States adults.
The sampling criteria for this survey were:
1. U.S. adult (age
18+)
2. English speaking
The selection criteria for the final sample were:
1. Passed all
data quality assurance checks, outlined below
The data are weighted to match the April 2024 Current Population Survey on age, race/ethnicity, sex, income, education, region, and metropolitan status, as well as to population benchmarks of partisanship and 2020 presidential vote. The margin of sampling error, which accounts for the design effect and is calculated using the classical random sampling formula, is +/- 3.3%.
All respondents were recruited from the Verasight Community, which is composed of individuals recruited via random address-based sampling, random person-to-person text messaging, and dynamic online targeting. All Verasight community members are verified via multi-step authentication, including providing an SMS response from a mobile phone registered with a major U.S. carrier (e.g., no VOIP or internet phones) as well as within-survey technology, including verifying the absence of non-human responses with technologies such as Google reCAPTCHA v3. Those who exhibit low-quality response behaviors over time, such as straight-lining or speeding, are also removed and prohibited from further participation in the community. Verasight Community members receive points for taking surveys that can be redeemed for Venmo or PayPal payments, gift cards, or charitable donations. Respondents are never routed from one survey to another and receive compensation for every invited survey, so there is never an incentive to respond strategically to survey qualification screener questions.
To further ensure data quality, the Verasight data team implements a number of post-data collection quality assurance procedures, including confirming that all responses correspond with U.S. IP addresses, confirming no duplicate respondents, verifying the absence of non-human responses, and removing any respondents who failed in-survey attention, speeding, and/or straight-lining checks. Respondents that completed the survey in less than 30% of the median completion time were removed.
Unmeasured error in this or any other survey may exist. Verasight is a member of the American Association for Public Opinion Research Transparency Initiative.